YouGov introduces game-changing data platform to esports

British polling and data company YouGov has enhanced its Global Fan Profiles tool so properties, sponsors and rights holders can track fan sentiment and attitudes in esports. RELATED: YouGov hires Nicole Pike as esports and gaming lead The new YouGov Global Fan Profiles gives a view of fanbases around the world, providing data across 200 leagues, 50 events, 45+ game titles and […]
Published at Wed, 17 Feb 2021 18:16:48 +0000