Melbourne Esports Open Reflects Growth and Current State of Australia’s Esports Market

Melbourne Esports Open Reflects Growth and Current State of Australia’s Esports Market

by Seamus Byrne

The second annual Melbourne Esports Open took place on the weekend of Aug. 31 – Sept. 1. The event’s age and performance reflects the local esports market, a relatively young landscape with a growing maturity across local competitive gaming communities.

With the recent announcement that Gfinity Esports Australia will close at the end of the year, Melbourne Esports Open (MEO) delivered a reminder that the failure of one organization speaks to a complex environment where some business models may falter while others flourish.

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