Burger King promoted the launch of its Impossible Whopper through a partnership with FaZe Clan. Members of the FaZe Clan team regularly produce “challenge” videos, so Burger King was able to integrate a taste test into a partner’s existing content strategy. The partnership activation included a blind taste test of Burger King’s new plant-based Impossible […]
The post FaZe Clan Partners With Burger King to Launch Vegetarian ‘Impossible Whopper’ appeared first on The Esports Observer.
Published at Thu, 08 Aug 2019 21:12:13 +0000